Brad Messer Commentary • KTSA • Thursday, Jan. 15, 2004


Wheaties Man

Everyone likes and admires David Robinson. I don't know anybody who’s envious or jealous of him.

The Admiral seems to be about as good people get. Seeing him on a box of Wheaties seems natural as all get-out.


NBA Champion '93 San Antonio Spurs

Congratulations to him.

But one thing took away some of my delight. In the story announcing the honor, it was reported that this is part of a “Wheaties tradition of honoring legendary African-American athletes for Black History Month in February.”

Now why’d they have to put that in? The only affirmative action David Robinson has ever needed is the self-generated kind, which he has plenty of. To honor him on a Wheaties box, then make reference to his race, is kind of shoddy. It's another little example of the need to remove the hyphen from African-American and make it just plain American.

Brad Messer— commentary, KTSA.


San Antonio Express News 1/15/04
Robinson graces cereal box as Wheaties champion

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